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Proof to Product


Jul 21, 2020

Hey friends! I know right now has been a very confusing time for so many of us... I actually brought on Meg Sutton today for a hot seat episode to really dive deep into where she should be focusing in her business. 

You might be familiar with Meg as she has been on the podcast a few times before and is a long time client of mine. Meg Sutton is the boss lady and doodler behind Belle and Union and As her company has evolved and COVID has changed the economy, she’s felt unsure of where she should be focusing her time and energy to ensure long-term stability for her business. 

We take a look into her numbers including income percentages, expenses, the challenges she’s facing and her future goals. We did an exercise and I gave her some of my best advice to help her gain some clarity around what channels of her business she should make her priority.

The chat I had with Meg revealed some things that she could focus on and think about over the next few months. I advised her to take a deep look at what she could do to cut down expenses in her brick and mortar shop and why she should do some forecasting when looking into her next brick and mortar location. I know many seasoned business owners are facing similar situations to what Meg is going through right now so I wanted to share this conversation in hopes it could inspire you and help bring clarity for you in your own business! 

ON TODAY’S EPISODE:

  • What Meg does in her business, Belle & Union
  • What she’s working on and what she needs help with right now in her business
  • The things that Meg is hoping to rethink business-wise
  • What her business revenue looks like for the wholesale, retail and custom channels
  • What her time, money, heart and impact looks like in relation to those channels
  • Katie’s advice for Meg about referring out for the custom side of her business
  • What Katie advised Meg to do about the wholesale and retail side of her business
  • Meg’s experience with the landlords for her retail space and thoughts about moving spaces
  • Katie’s homework for Meg around vision planning, trimming expenses and forecasting

For full show notes and resources, head to: bit.ly/PTPEp163

Small Wins Lead to Big Wins

Building a business is a long game, won with patience, fortitude, intentional decisions and passion.​

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ABOUT PROOF TO PRODUCT:

Proof to Product is hosted by Katie Hunt. Since 2011, Proof to Product has worked with thousands of product based businesses to help them up level, scale, and build profitable sustainable companies. You can find our show notes and additional resources at ProofToProduct.com. If you like what you heard today, please head over to Apple Podcast to leave a five star review and subscribe. Thanks so much for listening. We'll be back next week with a new episode!